Confira o resumo do livro Livro Touch This – Witham, Scott – ISBN: 1592531288 e veja onde comprar em loja online.
In today’s high-tech, virtual world where things exist, but then again, they don’t, people are drawn irresistibly to ‘touch-friendly’ designs. It’s little wonder that graphic design using unusual materials that call out to be touched get noticed and build image like no others. Graphic design on ‘non-traditional’ materials attracts both designers and consumers. The subject fascinates consumers because unique materials can be difficult to engineer and incorporate so, tactile sdesign nearly always becomes coveted and collectible. Moreover, the designer who can get a consumer to interact with a product, whether it’s a brochure or a package, increases the chance of making a memorable connection or even better, a sale. Intriguing projects corporatingin a gamut vast range of ‘you can’t print on that’ materials including pleated, Issey Miyake-type forms and razor thin metal business cardsx-ray film, heat sensitive inks, ceramic tiles, and carpet samples. In short, there are design solutions in this book that show any and everything but plain paper.