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From 1977 to 1985, Goldberg photographed the wealthy and destitute of San Francisco, creating a visual document that has since become a landmark work. Through the combination of text and photographs, Rich and Poors mass appeal was instantly recognizable. In 1984 the series was exhibited alongside Robert Adams and Joel Sternfeld in the Three Americans exhibition at MoMA. Out of print since 1985, Jim Goldbergs ‘Rich and Poor’ has been completely re-designed and expanded by the artist for Steidl. ‘Rich and Poor’ builds upon the classic combination of photographs and handwriting and adds a surplus of vintage material and contemporary photographs that have never been published or exhibited. The photographs in this book constitute a shocking and gripping portrait of America during the 70s and 80s that remains just as relevant today.